CREATIVE PROJECTS BY ARRAN CROSS AND FERN MERRILLS

Projects

We are Department Two. We’re photographers, film makers and brand builders. Sheffield, UK.

Steam Yard

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Brief: Photography | Interiors | People | Food | Details

Steam Yard is a coffee shop in Sheffield, UK. It’s owned and run by graphic designer Matt and expert barista Nick. Winner of numerous awards, the Yard best known for its quality coffee, its indulgent treats and its unapologetic nod to Americana.

Matt and Nick approached us to create a fresh suite of photographs to use across their website, social channels and press packs. The focus was the cafe’s interior, its staff and its colourful array of food and drink. We were also tasked with capturing their newly created training school - a subway-tiled coffee lab sitting adjacent to the main shop.

We wanted to capture the quiet, cool vibrancy of Steam Yard. The colourful yet stylishly curated cabinet of donuts and cronuts and cakes with no nuts. How, with its shadowy, industrial corners and its sunny courtyard, there’s a space for everyone. The welcoming but chilled air of its baristas. We also wanted to show the humour of the place. How it doesn’t take itself too seriously. How its staff laugh at each other’s jokes and how its owners aren’t afraid to bring things like the ‘space croissant’ and the ‘icecream cone affogato thing’ to the Sheffield masses.

 
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The guys at Department Two totally understood what we wanted and worked with us to fulfil our brief. The content they produced was excellent. It drove our social media engagement and conversion through the roof.
— Matt Cottrill - Co-founder, Steam Yard
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Arran